Automatic detection of potential need for assistance or exceptional customer traffic at specific departments enables allocating customer service resources when and where needed. This helps in improving shoppers’ satisfaction within budget constrains.
Effectively engage with your cusomers at specific locations inside the store. Deliver personal promotions and messages at the right aisle, adjust digital signage contents according to actual audience and gain redemption rates which are unmet by any other channel.
Better Business Intelligence
Add ‘where’ to ‘what’. By analyzing not only what consumer are buying but also where they spend more time, what is their typical route, how long they stop at specific locations and other location-based business inelligence, new stream of data is now available.